The latest range of New Balance trainers has raised the bar again in the sneaker world. New Balance lost their way a little over the last few years as the brand became associated with some of the less savoury parts of town but they’re back in force with a fantastic range of trainers which combine sporting comfort with cool style. They’re undoubtedly going to be the craze this summer and it’s highly likely you’ll see them on a crowd of the football stars plying their trade at the World Cup in South Africa.

The great thing about New Balance is their ability to provide a quality product at prices that the standard…

Even though sports professionals and hardcore running enthusiasts tend to get free trainers in the royal mail as a sponsorship item or paid promotion, it is striking how loyal an athlete can be to particular makes and models of running trainers.

After all the old adage goes: ‘There are two things in life that you should never ever skimp on! One is your bed, and the other is a decent set of shoes because you spend half your life in one, and half your life in the other! Being the ultimate accessory (besides the bed) in any serious athletes life it is no wonder that they take a lot of pride…

It’s amazing how the brand can come up with bland sneakers at ne time and then come up wt stellar-looking kicks the next. This was the first thing that came to mind when we saw the Urban Research iD x New Balance 1700 LE sneaker, which looks like another feather in the cap of this sneaker brand.

The Urban Research iD x New Balance 1700 LE sneaker shows how a collaboration with Japan’s Urban Research iD can add some sizzle into NB’s old sneakers. The sneaker comes in a black suede upper with matching black inner lining, tongue and shoe laces.

The sneaker has a white midsole and a grey outsole. Accent…

New Balance is digging way too deep on its color box by releasing a new color combination for their sneaker. We have seen the brand come up with different sneaker designs and color schemes but we like how the color is combined when it comes to the New Balance 670 | Olive / Yellow sneaker

The New Balance 670 | Olive / Yellow sneaker will not remind you of Popeye’s love interest Olive Oyl, but it does come with a bit of the olive color on the upper. The sneaker is kept interesting not only be the color scheme but also because of the combined use of suede, leather and mesh…

Car collectors, even of the toy variety, will have a field day when they see a sneaker inspired by a 4WD off-road radio-controlled car. Take a look at the New Balance M574J Mini 4WD sneaker which was inspired this time, by a Japanese-brand four wheel drive.

The New Balance M574J Mini 4WD sneaker generally pays tribute to the small-sized battery-powered plastic model race cars known as 4WDs. It is thus understandable why the image that goes with the sneaker, come with Tamiya-designed cars.

But with or without the cars, the New Balance M574J Mini 4WD sneaker is an attraction in itself. We are tempted to say that the sneaker is as colorful…

It is seldom that we see the New Balance sneaker in a refreshing get up. We got so used to seeing the NB sneakers with a plain face that seeing the New Balance 576 “Face Off 2 Turbo” x Atmos sneaker comes as a surprise.

The New Balance 576 “Face Off 2 Turbo” x Atmos sneaker comes in a black suede and groovy upper. The quilted toe box and collar keeps the sneaker very interesting especially for those who love innovative footwear.

The sneaker is accented by a pink design on the heel and the inner lining, while green can also be found on the ankle and the lace loops. The New…

There will surely be no shortage of choices when it comes to sneakers as possible gift items for the holidays. Take for example the New Balance 1500 – Limited Edition Pack of sneakers which will hit the retail stores this December at a price of $118.

The New Balance 1500 – Limited Edition Pack is a three-tone sneaker which is available in major colors of blue and light green. The sneaker comes in a black and grey upper with your desired color variety as accent.

If you opt for the light green sneaker then you will a light grey side panel with black heel panel, laces and midsole. To highlight the sneaker’s…

You might be starting to wonder why speckled soles are a hit these days, especially since they are seen in almost every sneaker that is being released or previewed. Take for example the New Balance MT580 sneaker, which shows a little bit of speckles on the sole, but still managed to become fashionable.

The New Balance MT580 sneaker can be bought at Mita’s online store for about $180. This sneaker is a for-Japan only sneaker so your best bet to getting this is through the online shop.

This is actually a basic running sneaker which comes with a hefty price tag. But then again, it is made of high quality materials so…

Wearing sneakers need not produce an ultra-rugged image provided you choose footwear that has style and elegance. These attributes are present in the sneakers includes in the WMNS New Balance 460 ‘Kaleidoscope’ Collection, and will thus give you a hard time choosing which of the models you will invest your money on.

The WMNS New Balance 460 ‘Kaleidoscope’ Collection consists of different sneaker models in different yummy colors. However, what got our attention are two sneakers with different color schemes, which have stayed true to the kaleidoscope theme.

The WMNS New Balance 460 ‘Kaleidoscope’ Collection has four models in various colorways of white/pink/purple, navy/beige/red, white/coral/teal and grey/pink. All the sneakers have textured…